21 October, 2025 by  Selina Gough
			  
			 
			  Google Ads in AI Overviews: How AIO Affects Your Ads
Wondering how AIO affects your ads? If you’re running Google Ads in…
		          	  
	          24 September, 2025 by  Benoit Weber
			  
			 
			  First-Party Data Activation: Leverage the Data You Own Instead of Relying on Tracking
In the last two articles of this series, we explored how server-side…
		          	  
	          17 September, 2025 by  Benoit Weber
			  
			3 September, 2025 by  Kirsten Tanner
			  
			 
			  Travel Events in Australia: Quick Guide for Tourism Marketing Professionals 2025-2026
If you’re in tourism marketing, you already know that events are the…
		          	  
	          27 August, 2025 by  Benoit Weber
			  
			 
			  Disappearing Data & Users Opting Out of Tracking: A Server-Side Solution
If you’re struggling to track your customers, you’re not alone. There’s a…
		          	  
	          30 July, 2025 by  Benoit Weber
			  
			 
			  Server-Side Tracking Done Right: Lessons from a Complex Migration
In this 25-minute MeasureSummit talk, Benoit Weber walks through one of the…
		          	  
	          22 July, 2025 by  Benoit Weber
			  
			 
			  Big Data in the Travel Industry: Building Smarter Journeys, Not Just Better Campaigns
Imagine knowing not just who’s about to book a trip, but why,…
		          	  
	          21 May, 2025 by  Paul Hewett
			  
			 
			  Google IO 2025 Implications for Marketers
Google I/O 2025: AI Rewrites the Search Playbook – What Marketers Need…
		          	  
	          29 April, 2025 by  Benoit Weber
			  
			 
			  GTM First-Party Mode: Why it Matters in Google Tag Manager
If you’ve logged into Google Tag Manager recently, you’ve likely noticed a…
		          	  
	          17 April, 2025 by  Paul Hewett
			  
			 
			  Agentic AI in Marketing: Real Examples & Best Practices
Agentic AI in marketing is the future. But it’s also the now.…
		          	  
	          8 April, 2025 by  Paul Hewett
			  
			 
			  Search 2.0: How AI is Reshaping Discovery and What It Means for Your Brand
Search marketing is undergoing a structural shift. Not a tactical change. Not…
		          	  
	          5 March, 2025 by  Kirsten Tanner
			  
			 
			  Australian Travel Industry News: Your Ultimate Guide to Staying Informed
Let’s face it—finding trustworthy sources of news isn’t easy these days. With…
		          	  
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			Digital Digest
Weekly updates on the digital marketing news you need to know, including data reform, AI, cookie deprecation and platform updates.
			 


 
    
   

