We recently undertook digital market research into the solar industry in Australia to provide insights to help inform strategic online marketing decisions. Our analysis and…
Paul HewettDecember 1, 2020
Last month for our Data-Driven Digital community webinar, we spoke about the importance of a data-driven dynamic creative strategy with Sam Shennan, Managing Director at…
Paul HewettOctober 13, 2020
Last month for our Data-Driven Digital community webinar, we spoke about Internal Linking Optimisation with our Head of Data, James Bardsley. Internal links are an…
Paul HewettSeptember 17, 2020
For our latest webinar, we spoke to Ross Tavendale of Type A Media, about data journalism and how to use simple datasets to make stories…
Paul HewettJuly 21, 2020
On a given Google search, users are 20x more likely to click the organic search result over a paid ad. According to Google’s Andrey Lipattsev,…
Frederic ChanutJune 23, 2020
In this SEO refresher, we’ll focus on enterprise SEO for developers. We'll cover search engine basics developers need to know, some technical SEO and how…
Frederic ChanutMay 27, 2020
For our latest Google Marketing Platform webinar, we spoke to Google’s Mariana Valdez about smart bidding. Here, we're sharing the insights. Show the right message…
Paul HewettMay 18, 2020
Data-Driven Marketing is widely described as making informed decisions in marketing based on data, and it's often exemplified by companies using customer and audience data…
Benoit WeberMay 13, 2020
For our latest Google Marketing Platform meetup we spoke about content creation during COVID-19 with Jean Cheney, a professional travel content creator. We get straight…
Paul HewettApril 30, 2020
