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Discover the embedded – agency experience.
Google Analytics 4 leads to better understanding of customer lifecycle
Our objective was to help Academia del Futuro gain a deep understanding of user behaviour across multiple platforms
What we did
Implementing the Google Analytics 4 property allowed us to help Academia del Futuro access more information on their customers and how they move across different platforms and channels. We worked with the marketing team to redefine all the relevant events during the design phase and implemented them as we moved through the project.
Once set-up was complete, we were able to show the team where to access the data and how to manipulate it to make it meaningful and to help drive decision-making.
Increase in integrity and accuracy of data
Events providing full visibility on the most important interactions including eCommerce
A team of global,
certified digital experts
We live where digital marketing, tech and data converge.
We are an Insurtech startup and we collaborated with IMWT so well as they also work in a forward-thinking and agile way. IMWT have sourced the best talents around the world and that meant our business was able to leverage these top experts to help us drive things forward. We’re now embarking on a new journey with IMWT to shape the digital marketing future for the business.
I have the utmost confidence in recommending IMWT for any business seeking a professional digital agency who not only brings a wealth of knowledge and experience but also possesses the drive to push boundaries and deliver outstanding results. IMWT would be a valuable extension to any team or project.
Technology Partners / Certifications
Intuition? No thanks.
We go with data driven insights.