18 November, 2024 by Kirsten Tanner Events The Future of Search in Travel Insights: Mumbrella Travel Marketing Summit Panel with Google & TikTok During November (2024) we sponsored Mumbrella’s Travel Marketing Summit and hosted a…
25 July, 2024 by Paul Hewett Announcements Google Won’t Kill 3P Cookies But its Users Will Google has just announced that they won’t be killing off third-party cookies…
10 July, 2024 by Benoit Weber Google Consent Mode Implementation: How to Install a Cookie Banner Learn how to install a cookie banner and implement Consent Mode V2.…
19 June, 2024 by Frederic Chanut Google Google Algo Leak: Summary of the Most Interesting Aspects Summary of the Google Algorithm Leak The recent Google leak has provided…
22 May, 2024 by Marius Sprong Digital Marketing News What would you do if your organic traffic disappeared tomorrow? With the announcements coming out of Google I/O, is it time to…
17 April, 2024 by Benoit Weber Google Don’t Lose Your Data: Google Analytics Data to be Deleted July 1 Don’t risk losing your data! Google Analytics or Universal Analytics data will…
5 March, 2024 by Benoit Weber Google The Digital Services Act (DSA) Probably Now Impacts You (Yes You!) The European Union’s Digital Service Act (DSA) is a new piece of…
22 January, 2024 by Selina Gough Google How advertisers can prepare for third-party cookie deprecation in Google Ads: 12-Step Checklist Do you run advertisements through Google Ads? Then you need to be…
19 December, 2023 by Selina Gough Google Is Google’s Privacy Sandbox the solution to losing third-party cookie targeting? The big question: Is Google’s Privacy Sandbox the solution to losing third-party…
11 December, 2023 by Benoit Weber Google Matomo vs Google Analytics: A Story This is the story of a girl who cried a river and—oh…
5 December, 2023 by Marius Sprong Google SGE Google’s Search Generative Experience and the Future of SEO Jumping on board the AI hype train, SGE Google’s Search Generative Experience…
28 November, 2023 by Benoit Weber Google Data Sampling in Google Analytics 4: Cardinality, Thresholding & Data Sampling Data Sampling in Google Analytics 4 is back! Bad news for Google…