GuidesResearchOptimise A/B Testing – keeping it valid You’ve setup a solid A/B test framework. You have a test you’d like to run, you’ve calculated the threshold you need to hit, and you’ve…Kirsten TannerMarch 16, 2016
GoogleGuidesTechnologyOptimise Automated Optimizely Reporting Using Google Sheets Automation is more than just a buzz-word. It’s a gold mine for efficiency and accuracy. It’s critically important for Conversion Optimisation Specialists, especially at the…Kirsten TannerFebruary 2, 2016
GuidesTechnologyOptimise The 3 Step Optimizely Hack for Google's "Mobilepocalypse" It's that time of the year again. Another Google Update and Web Masters and SEOs everywhere are buckling down and biting their nails. But wait…Kirsten TannerMarch 18, 2015