13 April, 2016 by Kirsten Tanner Data & Analytics How Digital Ad Fraud Affects Everyone – Interview with Dr Augustine Fou Digital ad fraud is serious business. One way or another you’re probably…
16 March, 2016 by Kirsten Tanner Guides A/B Testing – keeping it valid You’ve setup a solid A/B test framework. You have a test you’d…
25 February, 2016 by Kirsten Tanner Data & Analytics Am I Paying for Ad Fraud Bots? Yes. Probably. If you’re an advertiser you’re most likely paying for ad…