3 May, 2022 by Kirsten Tanner Technology AI-Powered SEO with Botify: Automation in Prevention, Execution, and Implementation at Scale – Webinar Recap For our last Data-Driven Digital community webinar, we spoke about AI-powered SEO…
26 March, 2020 by Kirsten Tanner Optimise How to Build a Culture of Experimentation in Your Company Why Adopt a Culture of Experimentation? A culture of experimentation allows creativity…
13 March, 2020 by Paul Hewett Optimise 12 Mobile App Marketing Tips This month at Google Marketing Platform Sydney, we spoke to Miguel Lorenzo,…
19 February, 2020 by Kirsten Tanner Optimise Landing Page Optimisation: Improving the User Experience What is Landing Page Optimisation? Simply put, landing page optimisation (LPO) is…
24 January, 2020 by Kirsten Tanner Data & Analytics Using Big Data Analytics to Engage Customers How Big Data Analytics is Transforming Digital Marketing Marketing is constantly evolving,…
14 January, 2020 by Kirsten Tanner Guides How to Build a Customer Journey Map: Ultimate Guide A customer journey map is a vital part of ensuring your business…
28 May, 2019 by Paul Hewett Events Driving Growth with Personalisation & Optimisation – a Google Optimize Google Marketing Platform Sydney Meetup In March we held our second Google Marketing Platform – Sydney meetup…
27 July, 2018 by Kirsten Tanner Announcements In Marketing We Trust is a Google Optimize Certified Partner In Marketing We Trust is a Google Optimize Certified Partner Last week…
28 April, 2016 by Kirsten Tanner Guides Accelerated Mobile Pages (AMP) What You Need To Know What is the Accelerated Mobile Pages project? The Accelerated Mobile Pages (AMP)…
16 March, 2016 by Kirsten Tanner Guides A/B Testing – keeping it valid You’ve setup a solid A/B test framework. You have a test you’d…
2 February, 2016 by Kirsten Tanner Google Automated Optimizely Reporting Using Google Sheets Automation is more than just a buzz-word. It’s a gold mine for…