So you’ve migrated to Google Analytics 4 and now you’re wondering,

What do I do now? How do I use this thing?

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So you’ve migrated to Google Analytics 4 and now you’re wondering,

What do I do now?
How do I use this thing?

Download

Home / Solutions / In-Housing

Bring digital marketing talent and expertise in-house

Build your team’s structure and capabilities, deliver world-class digital marketing in-house and still have a budget left over for Foosball Fridays with our programme.

Expand your in-house capabilities and develop a fully-fledged team.

Expand in-house capabilities with our unique solution

Our agency was created by brand-side marketers tired of not being able to rely on their vendors. By intimately understanding the challenges of building digital capabilities on the brand side, we provide a unique solution to help clients expand in-house capabilities or develop a fully-fledged team.

We can then stay as involved as much or as little as required, by providing ongoing support to drive innovation, maintain competitiveness, and deliver on BAU tasks. When it comes to marketing your brand, no one else is going to understand your business as well as your own team.

Use the team you have to start your marketing activities

Plan and execute the transition to in-housing your digital media activities with our team of experts who will minimise risk and ensure business benefits are realised quickly.

Our proven processes and frameworks make sure your in-house operation functions go down smoothly.

Leverage the smarts of marketing technology platforms

Never be late to the tech platform party again – our expert technology specialists will assist you in selecting and implementing the latest third-party marketing technology platforms.

We’ll help you get better control over your data to create effective strategies and ensure your team is trained to fully benefit from this new technology.

Rapidly upscale your in-house operations to meet your business goals

If you’ve got the requirement, we’ll provide the resources. Since not all functions can satisfy a business case for internal role/headcount, we will help you upscale as and when required.

We can provide flexible packages covering a range of advanced services from strategic consultancy to hands-on technical delivery, training, and R&D.

Improve your team’s performance with digital training and upskilling

We can upskill your team by identifying areas of improvement, developing career development plans, and providing them with the training they need to be digital ninjas in disguise.

With great learning comes great long-term competitive advantage. We help your team maintain expertise, learn best practices and constantly innovate.

Identify the technology, processes and resources to deliver effective in-house operations

We can provide the necessary support you need, whether you are in-housing your entire media operation or a single channel.

Our dedicated team of in-housing consultants work with our channel experts to identify and deliver the model that’s best for your business.

Process

Proven track record: Our proven process makes in-housing your digital marketing seamless and efficient.

Step 1

Initial Planning

We will work with you to build a business case and co-create an in-housing plan that works for your business.

Step 2

Operational Delivery

We will execute your in-housing plan and provide ongoing support and guidance.

Step 3

Implementation

Our technology specialists will help you select and implement the latest third-party marketing technology platforms.

Step 4

Data Management

We’ll help you get better control over your data to inform effective strategies.

Step 5

Training & Upskilling

We will also provide training to ensure your team has the most up-to-date knowledge and methods.

Create your own team of digital marketing experts. We’ll show you how.

Get a quote

Case Studies

Reduced acquisition cost by transforming SEO into a major lead acquisition channel

In Marketing We Trust helped take SEO “Out of the basement” and gain a large share of voice for Online Vocational Education

What we did

Turning a small site into a leading voice in online education resulted from an evolving plan over 3 years. The effort focused on revenue-driving key terms first, then building supporting content to help prospective students along their purchasing journey.

The impact

With the support of In Marketing We Trust, Open Colleges fixed and reduced the risk of future penalties, created engaging content and increased our SEO leads by 95% YoY.

770%

Increase in organic traffic in 3 years

-27%

Return on Marketing Investment

SEO

Reduced acquisition cost by transforming SEO into a major lead acquisition channel

Joao da Costa

Head of SEO

Coming from an agency environment myself, I was a bit dubious of any SEO company working for me as a client. Turns out that Freddy Chanut and the team at In Marketing We Trust are more than just an agency that delivers work. They are truly committed to understanding and doing the right thing for our channel and our business.

With their help, we have fixed and reduced our risk of future penalties, created engaging content and increased our SEO leads by 95% YoY.

Clients

Technology Partners / Certifications

Testimonials

FAQ’s

What is digital in-housing and why is it important?

Digital in-housing is the process of moving the delivery of digital marketing activities from a third party or agency back to the brand that is advertising. In-housing provides greater control and transparency, increased agility, and a stronger alignment between business goals and product marketing.

How can In Marketing We Trust help with digital in-housing?

We provide expert consultants and digital marketing specialists to work seamlessly alongside your in-house teams to help you deliver world-class digital marketing operations. We offer guidance through the process of in-housing, design more efficient briefing processes, deliver digital training, provide short-term resource cover, and audit your digital marketing performance.

What kind of technology platforms can In Marketing We Trust help with?

All the big guns – from Google Marketing Platform to Google Cloud Platform and Customer Data Platform, our technology specialists will help you select and leverage the latest marketing technology platforms, whilst giving you better control over your data to inform effective strategies.

How can In Marketing We Trust help with digital training?

Our digital experts will work with your in-house team, training them to not just leverage the latest marketing platforms but also identify areas of improvement, develop testing programmes and constantly upskill themselves.

How does In Marketing We Trust work with in-house teams to realise their growth ambitions?

We work closely with our client’s team to understand their ambitions and long-term goals. By moving the marketing process in-house we help them align their digital marketing efforts more closely with their growth goals, with greater control, accountability, transparency and quicker turnarounds.

Our Solutions

Training

In-Housing

International Digital Marketing

GA Migration

SEO Migration