Using our guide you’ll see how to implement GA4 in five stages: Prepare, Discover, Design, Implement, Launch. The guide walks you through each step of the process effectively and logically, with clear information on what to do at each stage and easy-to-use checklists defining the order in which each task must be undertaken.
Our instructions will set you up for successful GA4 implementation planning, starting with the Prepare stage. You will then see how to best identify any existing pain points, before defining your analytics objectives and goals in the Discovery phase of the project.
We then explain how to create an Implementation Plan in the Design phase, before describing the key steps of the Implement stage in terms of configuration, deployment, operational configuration and quality assurance (QA).
The guide concludes with instructions on the final run through of the deliverables, the documentation and your new configuration of GA4, rounded off with a final definitive checklist.
Remember, Universal Analytics stops processing new analytics data from 1st July 2023, so it’s advised to have GA4 in place by the end of June 2022. Time is ticking, so get started today by downloading our How to Setup Google Analytics 4 Whitepaper.