Analytics Archives - In Marketing We Trust

Unification of analytics brings confidence and direction for talent agency, theright.fit

by imwtnew | May 8, 2023

Customer insights and analytics capabilities needed to be improved for platform iteration and board reporting What we did We were able to move from many analytics tools across a variety of platforms and integrate them into one unified platform – GTM – to track...

Google Analytics 4 leads to better understanding of customer lifecycle

by imwtnew | May 8, 2023

Our objective was to help Academia del Futuro gain a deep understanding of user behaviour across multiple platforms What we did Implementing the Google Analytics 4 property allowed us to help Academia del Futuro access more information on their customers and how they...

Using analytics to save $200,000 in media fees each month

by imwtnew | Apr 25, 2023

How improving the connection between multiple critical marketing systems enabled Open Colleges to create exclusion lists and focus on targeting the right users. What we did Combining data from Google Analytics, Google Tag Manager, and Salesforce allowed us to create a...

Unification of analytics brings confidence and direction for talent agency, theright.fit

Google Analytics 4 leads to better understanding of customer lifecycle

Using analytics to save $200,000 in media fees each month

Leading Google Partner

Contact Us